Category: General organization management

April 19, 2021

Looking for new ways to innovate? The good news is: you don’t need to be harboring a secret technological breakthrough in order to do so. Consider Peloton, the at-home exercise company whose sales grew 232% as of November, far beyond […]

April 19, 2021

Are you looking for a way to keep new users engaged once they land on your website? If so, you’re not alone. Many business owners and marketers know how to get people to visit their online store but struggle with […]

April 16, 2021

I was recently working remotely next to my dad, and realized just how many time-saving little Google Sheets shortcuts I take for granted. These aren’t advanced formulas or pivot tables; just simple tricks to save you time if you work […]

April 16, 2021

Leaders seem to be divided about what the workplace of the future might look like. Some I have spoken with over the past 12 months are under the impression that a return to 100 percent office-based work is in the […]

April 15, 2021

Today I have some resources to help you maximize your business marketing with four great tools for LinkedIn. Here’s four links with tips and tricks to kick start your work week. Networking with influencers and leads is more effective with […]

April 15, 2021

Social media video will take your marketing strategy to the next level. Video content can consist of personal, authentic posts that engage your audience with audio and visual storytelling. In fact, social media video can be an even stronger medium […]

April 13, 2021

Sleep deprivation among employees can cost a business, dearly. The extent to which workers starved of sufficient sleep has on businesses was explored in an infographic compiled by sleepare, suppliers of beds and mattresses. The infographic is based on data […]

April 13, 2021

Finance brands were generally spared by the marketplace shakeup of 2020. Consumers used Finance apps for the same standard purposes, although DAU spiked as people used mobile as their primary access point to banks and finance management. In our 2021 […]

April 12, 2021

It’s easy to fall into the trap of rote thinking when it comes to diversity and inclusion in the workplace. Appoint a Chief Diversity Officer? Good idea. Diversity training, why not? Encourage some Employee Resource Groups. Take a (quick) look […]

April 12, 2021

Marketing strategy is a foundational aspect of any business model, no matter how large or small a business it may be. It is the approach that a brand takes to reach out to its audience, tell its story, engage them, […]