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4 Communication Strategies to Grow Your Business Without Spending Any Money

June 1, 2018

It’s generally true that money can’t buy happiness. And when it comes to business, it’s usually the little things that draw customers to you. These no-cost intangibles often are what makes customers stay or go. They help shape how customers feel when they enter your store (online or offline) or interact with customer-service representatives. These qualities affect the customer relationship.

Business leaders should focus on a few things that don’t cost a cent because hard-to-quantify acts matter when it comes to acquiring customers. How you choose to set the tone in these areas will have a massive impact. If your customers aren’t happy, look in the mirror and figure out what you’re missing. Here are a few simple but very important steps you can take.

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