A good marketing-media mix is arguably the most important ingredient in business development. You can have the best product or service in the world. But, if it’s not promoted properly, no one will know it exists.
According to a study by Infusionsoft and LeadPages, 47 percent of small businesses surveyed said they handle marketing efforts in-house. And that’s signficant because, as many will attest, we’re at a point in history where marketing is witnessing incredible change. With all the rapid advancements and updates happening in the field, business owners need to equip themselves with everything they can to conduct a smooth operation.
