What do the latest video marketing statistics tell you about growing your small business? The answers will surprise you. 92% of marketers say that videos are an important part of their marketing strategies, and 88% of them accept that videos offer them a positive return on investment (ROI).
If you want to use video content as a marketing tool, we have collected key video marketing statistics below to help you make informed decisions.
The Rise of Video Marketing
So why video marketing? Firstly, videos are more engaging and easier to digest than text documents. So people prefer watching a quick video over reading text. Plus, you can easily share videos on social media, helping you reach a broader audience to boost visibility and improve sales.