Mark Twain famously said (or did he?) that “the secret of getting ahead is getting started.” So, if you’re looking to get started on a customer service initiative, I want to encourage you, rather than being complicit in giving you any excuses for delay.
Here are five places that could each serve as the starting point for your customer service initiative; I’m not going to push you to choose one over another because, most of all, I want to make sure you start somewhere. I know it’s important–and so do you: If you’re reading this article, you already know that your customer service needs improvement.
