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A Paradigm Shift: The Power Of Branding In The Entertainment Industry

November 6, 2023

Growing up in the late 90s, I, like many others, hesitated to admit that my favorite color was pink owing to the stereotypes associated with it- pink was often seen as a symbol of vulnerability and innocence. However, the emergence of the recently released movie, Barbie, has challenged these preconceptions, and it’s safe to say that it marked a turning point in the perception of the color pink.

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