Tag: PR Strategy

Customer relationship management, General organization management

7 Proven Strategies to Rehabilitate Your Shattered Online Image

February 14, 2024

Via: Entrepreneur

In today’s world, your online reputation carries more weight than ever. When it takes a hit, it’s not just about work — your personal life feels the impact, too. It’s like a ripple effect that goes beyond business, affecting your […]

Department management, Marketing

Does PR Actually Help Increase Sales? Yes — Just Do It Right and Be Patient

December 14, 2023

Via: Entrepreneur

Should PR serve the purpose of boosting sales along with other strategies? This question has long been a subject of discussion among business experts. While PR professionals traditionally focus on brand awareness, reputation and media exposure, business owners want to […]

Department management, Marketing

How ChatGPT Can Help Marketers in Creating Effective Digital PR Strategies

August 7, 2023

Via: Entrepreneur

ChatGPT is a game-changer for marketers, particularly those working in digital PR. This innovative language model, created by OpenAI, has completely transformed the way I approach my work. As someone with years of experience in the industry, I can confidently […]

Department management, Marketing

Ronn Torossian’s Tips for Executing the Perfect PR Strategy

September 30, 2022

Via: Home Business Magazine

Struggling and new companies and businesses quickly realize the importance of developing functional public relations strategies. If you frequently find yourself wondering whether there is something you are doing wrong, you probably need to go back to your public relations […]

General organization management, Strategic planning

PR Strategy: 5 Powerful Secrets to Awesome Media Attention

June 25, 2019

Via: Business 2 Community

Your B2B PR strategy is a complex machine, with earned, owned, shared, and paid media components all working together. Today, we’re focusing on the earned media portion of your public relations strategy. What is earned media? It is the attention […]

General organization management, Strategic planning

What Is Content PR? And Why Does Your Startup Need It?

September 19, 2018

Via: Business 2 Community

The trade and business media landscape is changing. Reporters and editors no longer cover companies the same way they did even five years ago. Many reporters struggle to produce more news in smaller editorial staffs, with bigger beat responsibilities and […]

General organization management, Strategic planning, Systems management

This Ingenious PR Strategy Will Improve Your SEO

March 14, 2018

Via: Entrepreneur

Are you wondering how your competitors got higher rankings on Google and managed to get so many mentions in the media? Well, while you were busy optimizing keywords for your website’s SEO, your competitors were using public relations (PR) strategies […]