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LATEST PUBLICATIONS



What’s your Website Strategy?

September 12, 2018

Don’t dive into web development until you discuss website strategy first: Over the years, we have had many prospects ask us to help them improve their website. But, they often begin this discussion without even addressing the topic of website […]


6 Out-of-the-Box B2B Marketing Ideas You Haven’t Tried

September 5, 2018

In the world of B2B marketing, it’s easy to follow the leader. The problem with this, however, is that when everyone starts doing the same things marketing-wise…it gets a little, well…boring. If you really want to stand out to your […]


You Need to Know the TRUTH About Customer Empathy!

August 28, 2018

We toss the word empathy around these days, especially in customer experience circles. And while most of us agree it’s vital to have and show empathy with customers, many rarely go beyond that in really capturing the touchpoints to understand […]


Department management, Information Technology

Amazon SEO Tips: How to Rank as Highly in Amazon Search

September 17, 2018

Via: Small Business Trends

Can you optimize your Amazon listings to show up higher among the e-commerce giant’s results?Absolutely. Algorithm optimization for Amazon is real. You can create an Amazon listing as optimized as Jeff Bezos’ ultra-efficient meeting strategy. Amazon SEO Tips Here’s everything […]


Department management, Marketing

Social Media Best Practices for e-Commerce Businesses

September 17, 2018

Via: Business 2 Community

Every e-commerce business ostensibly knows that a solid presence on social media is important to the growth of their bottom line, but not every e-commerce business does social media well. For every story like Adidas selling out of a pre-release […]


Communication, Department management

What Are The 4 Best Avenues for Communicating With Customers?

September 14, 2018

Via: Business 2 Community

Today’s brands exist in a golden age for the customer experience. Now more than ever before, they have a plethora of ways to communicate with their customers whether through email or in-person. The stakes are the highest they have ever […]


Department management, Marketing

Chatter That Matters: 4 Must-Haves for Word-of-Mouth Marketing That Works

September 14, 2018

Via: Entrepreneur

September 18 is National Cheeseburger Day, celebrated with a full complement of coupons and deals — aka excuses to indulge in a cheeseburger (or two). This holiday adds a bit of extra buzz to an ordinary week, and thousands of […]