As an entrepreneur, failure is inevitable. You will fail, repeatedly, every single day. That certainly doesn’t mean that all failures are of equal significance. Many people don’t even notice the little everyday failures that come with being a leader, let alone dedicate energy to analyzing them.
For example, when a sales call ends in denial, most business owners simply proceed to the next call. After all, the only thing one stands to lose from such a seemingly inconsequential failure is time.