The pandemic may have stopped many operations in their tracks, but the need for strategic business decisions has never wavered. That said, new product launches, company expansion, or adaptations to the business amid a global crisis seem like risky endeavors – and not without good reason.
However, it is possible to make accurate predictions – even when circumstances are chaotic. According to HBR, this requires a mindset shift. Rather than embracing the linear concept of time, leaders should see it as a multidimensional phenomenon. This way, it’s possible to build up an evolving feedback cycle.
