Following your entrepreneurial dream is absolutely magical. What starts as an idea with some strong early execution, sprinkled with a bit of good timing and luck, is now a real-life revenue-generating company.
As a result, you start hiring team members and open an office, spending precious capital without understanding the impact these expenses will have on the business and its capacity to generate net profit.
Now, you are not a clueless operator. You watch revenues closely and review the resulting profit and loss statement (P&L) when it’s complete sometime next month. But making real-time decisions without real-time information is like playing tennis blindfolded.
