Is it time to include TikTok Ads for eCommerce in your store marketing strategy? It may just be – for the right product and market, that is.
TikTok is available in more than 150 countries, with users spending 476 minutes per month on the app, second only to Facebook. TikTok has over 1 billion users worldwide, with 50 million+ active users generating $86.5 million in the US alone.
With self-service ads available in a variety of regions, TikTok campaigns have the potential to reach 100 million people across Europe alone while priming lower CACs and CPAs.
