No matter what type of business you lead — a small operation like an independent restaurant or a financial startup to an established corporation — chances are you will rely on the expertise of a vendor, partner, consultant or other kind of third party in some capacity to help you steer your ship. Hopefully, what you gain from working with them is guidance and expertise that improves your business.
While you may have an idea of what service or product you need, choosing from the sea of vendors wanting to work with your organization can be overwhelming.
