ales cures all. We’ve all heard this before. It means that if you can hire a great sales staff, you’ll be ahead of the game.
The phrase, however, never really had meaning for me until I almost lost my business.
Flash back to the first year of JAKT (my consulting business). Things were going great; we had two pretty solid, stable clients. One was a Fortune 100 company, the other a 3-year-old profitable business. We had a couple of other small clients as well, but those two were the big ones.
