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How to Make B2B Customers Fall in Love with Your Business

Evaluating customer satisfaction is always ongoing and a never-ending process. When a customer does business with a company for the first time, a new relationship begins and it can move in many different directions. So how can you make your B2B (business-to-business) customers swoon for your business and fall in love with you? OK, maybe they won’t be swooning, but here are some ways to turn customers into advocates who love working with you…

Be NICE and respectful – It’s crazy to think that this should even be listed here but to be honest it’s completely necessary. As industry expert Shep Hyken says, 80% of customer service is just being nice.

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