Are we moving in a direction where personalized on-demand services become even more personal? Would you be willing to wait five more minutes to have your favorite Uber driver come to pick you up instead of a random driver? Would you trust a specific Instacart picker to choose the fruit just the way you like it?
The era of personalized on-demand services is upon us. Almost any kind of service you can think of is now available as an app or a mobile service, making our lives more convenient and efficient.
