The 2023 Super Bowl is just under a month away, and if you remember anything about last year’s game, the sheer amount of multimillion-dollar crypto ads indicated that the industry was on the precipice of becoming mainstream. Suffice it to say, the rest of the year would not be so prosperous. Though it seems unlikely that we’ll see more flashy, celebrity-filled ads for crypto platforms on our screens in February, that doesn’t mean crypto is a dead industry in the slightest.
