Sales is hard work.
Without a proper understanding of the target audience, proper messaging to address pain points, and context and insights for personalized offers… it becomes very hard work.
With huge competition across every market, salespeople need to pay closer attention to processes that really help selling. They should eliminate manual work and all the actions that distract from selling to give them the best chance for success.
Salespeople spend lots of time on Gmail, interacting with partners; handling tons of emails and tasks. Gmail holds the second position in the market share of web-based email services for both personal and business purposes. In the latter case, Gmail acts as a corporate mail service; a database for contacts and correspondence with customers and partners.
