It used to be a challenge to find information on your competition, but that’s all changed thanks to the internet. Nowadays, you hardly need to leave your desk, unless of course you’re into some serious industrial espionage. Assuming that’s not the case, your biggest challenge is going to be dealing with an information overload.
The good news is that there are a number of tools you can use to filter out the information you don’t need, and hone in on the important stuff.
