The heart of great customer service is great communication. Here are nine ways to improve the way you communicate with customers when you’re providing customer service and customer support.
1. Hire empathetic employees. Empathy is one of the five personality traits that I find make for a great customer-facing employee, and it is a big help in successful communication. (Here’s my complete list, which spells WETCO: Warmth-Empathy-Teamwork-Conscientiousness-Optimism. I discuss these traits here in detail.)
