Investing in channel partners has always had its fair share of challenges. Here’s a look at the top challenges channel leaders raised recently at The Channel Meetup event, as well as their solutions to these issues.
What support do channel partners need?
Understanding what support channel partners need is tough. Some require a lot of support to sell your offerings, whereas others prefer to get on with it themselves. So how can you tell which partner wants support, which ones don’t, and how much support they really need?
