Market research is one of the most important business services to help your company grow. It does a variety of things, including identifying a target audience if you’re starting out. Marketing research also helps identify trends and market opportunities with insights.
This article unpacks the value of this type of expertise and helps your small business find the right firms and services. Maybe you’re looking to become a research analyst. The median pay was $30.73 per hour in 2021. And there’s predicted growth until 2031 of 19%.
