Are you interested in learning how to lower your bounce rate and skyrocket user engagement? If you’re like most of us, the answer is yes.
Google’s definition of a bounce rate is simple to understand and an excellent starting point. They define a bounce rate as:
“A bounce is a single-page session on your site.”
In other words, when someone visits your website and fails to navigate to a second page before leaving, they are contributing to your bounce rate.
If you’re curious about the average rates across all industries, we have you covered:
