The Covid-19 pandemic reportedly accelerated the shift to digital shopping by about five years. With that shift, two things happened quickly: Order volumes increased and companies entered or bolstered their presence in the e-commerce space. This resulted in some missteps and will continue to as the shipping industry evolves in accordance with the economic climate, technological advances, and consumer expectations.
Shipping is one of the top expenses of doing e-commerce business. The costs and needs required to manage it effectively fluctuate depending on many factors, such as your business model, customers’ shipping zones, and product specs. Navigating this aspect of your business is complex, and even more challenging if you don’t have experience with shipping management or relationships with carriers.
