If you want to grow your business, you need to offer the best of the best to your customers. Whether your business sells a product or a service, you need to constantly strive to impress your customers and improve upon what you offer. And to do that you need to collect customer feedback.
What your customers have to say is important. After all, they’re the ones using your product/service so they know what they want and what works best for them. In fact, according to a study from Harvard Business Review, customers who were surveyed were more profitable than customers who hadn’t been surveyed and less likely to churn.
