Three weeks ago, in ‘Hashtags on Popular Social Media Sites: The Ultimate Guide,’ I explained how to best use hashtags on the most popular social media sites. I discussed LinkedIn, but as with Facebook, it stands out in hashtag use. It seems like hashtags on LinkedIn are almost not done. The tip I found was: place hashtags at the end of your update, keeping your main message clean without the distraction.
I have been following this practice for ages, but in this blog post, I want to know why and how much hashtags contribute to brands’ posts on LinkedIn. Below, I examine hashtag use on LinkedIn by looking at research and expert opinions.
