As the owner of a startup, many things can probably seem overwhelming at times. From managing inventory, clients, accounting, staff, payroll, and a myriad of other things that can only be managed by you — the owner, or other top managers of the brand.
However, one of the easiest things to manage when it comes to startups is your social media accounts. I say it’s easy because one of the most fun and exciting aspects of marketing is shaping a brand’s core base through the management of its social media. This is where you, as the owner or manager of the company, can talk directly to your consumers.