Remote work is the future in today’s digital age, and it is becoming increasingly apparent that this includes sales teams. Traditional sales techniques, which were once conducted in high-rises or at business meals, have shifted to virtual platforms, creating new opportunities and challenges.
Certain factors are game-changers during the transition to creating a remote sales team. Incorporating the 4Cs — Contrarian Compensation, Captivating Recruiting Flywheel, Consistent Coaching, and Compounding Culture — is one such crucial formula.