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Amazon Isn’t Killing Brick-and-Mortar Retail. It’s Showing Other Retailers How to Do It

December 2, 2019

Via: Inc.

If you ask most people operating in the real estate market, they’d tell you that retail is at risk. The latest data shows commercial real estate retail deals are slumping due to Amazon fundamentally changing the retail industry and pushing people online.

The facts, however, are decidedly different, as Black Friday, Small Business Saturday, Super Sunday, and now Cyber Monday reveal.

Over the weekend, Adobe released its findings on U.S. retail spending over the past few days. It showed a clear consumer desire for online shopping (Black Friday online sales reached a record $7.4 billion, for instance). The study also found that mobile purchases accounted for 39 percent of all e-commerce sales–a 21 percent jump compared to last year.

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