Tag: Social Media Marketing

April 17, 2020

Time moves differently now, and so should your marketing. At the beginning of the coronavirus (COVID-19) pandemic, some people worried that marketing their business was in bad taste, and at one point, that might have been true — depending on […]

April 8, 2020

Anybody can get a social media account and start a Facebook or Instagram page. That part is easy. Merely having a presence on social media channels however isn’t enough. It isn’t going to get you sales. Having an engaging presence […]

March 31, 2020

So, you know what social selling is and have decided that you want to use it to grow your business. Smart decision. But simply knowing what social selling is and recognizing its benefits isn’t enough to truly begin using this […]

March 11, 2020

Marketing is hard. Many times the results are subjective, and it’s not clear on what marketing strategy will generate the best results. Because there are so many marketing channels to choose from to market your company’s products or services, it […]

February 27, 2020

The modern-day hashtag has come a long way. From its birth name, the octothorpe, to being called the pound symbol used when dialing phone numbers to now being referred to as a hashtag, used to categorize topics on social media, […]

February 4, 2020

Create the Most Effective Social Media Marketing Plan There’s a vast sea of social media information out there. Experts are everywhere and there are just so many opinions on best practices and tactics. Not only that, but the platforms themselves […]

September 23, 2019

Social networking has shifted online, opening never-before-seen avenues in the sphere of human contact. Now, information is circulated and shared in groups within seconds. Empires are broken and political storms arise over simple tweets. Complete bio-data of a particular person […]

September 11, 2019

Before you even read this, make sure you aren’t making either of the classic, obvious, social media mistakes — having a private profile or still using a personal account when you should switch to a business account. OK, cool. Now […]

May 29, 2019

Want to save time? Boost productivity? Get organized? Develop new, unicorn-level social media strategies? The workflow of a social media marketer can be chaotic and overwhelming — but it doesn’t have to be. Tools — like MobileMonkey, Meet Edgar and […]

March 26, 2019

Social media holds significant opportunities for businesses to market themselves, get noticed, and keep their brand top-of-mind. These highly dynamic social platforms have given brands and customers the chance to interact, engage, and do business. While most brands were quick […]

February 13, 2019

Marketers are faced with an ever-growing list of responsibilities. From social media marketing to customer experience and advertising, it can be a challenge to stay on top of everything. Luckily for us, there are a plethora of great social media […]

December 26, 2018

Parents might be all over Facebook, but their children aren’t following suit. This means the 70 million companies using Facebook to reach moms and dads need a different social strategy to engage their Generation Z offspring. Members of this generation […]

August 22, 2018

There are literally millions of businesses occupying social media space just vying for a customer’s attention. They are pulling out all of the stops to promote their business, to get customers to buy their product. So it’s safe to say […]

July 11, 2018

53% of small businesses say that Social Media Marketing is the number one source for their leads, yet 47% of small businesses say that they do not have an active Facebook Page. Increase those leads with an active Social Media […]

June 20, 2018

Figuring out how your company will grow is one of the biggest challenges facing marketers. The playbook is clear: Choose a high-value audience, execute relevant and creative campaigns, and voilà, results and growth for your brand, product or service. But […]

June 18, 2018

The latest Social Media Marketing Industry Report from Social Media Examiner shows that small and medium sized businesses continue to focus their social media marketing on Facebook, which is being used by 94% of those surveyed. Instagram has risen to […]

March 28, 2018

Social media marketing has become an essential part of growing a business in today’s technologically adept world. There are so many people on social media these days, it makes a lot of sense to take your business directly to their […]

March 27, 2018

There are tons of things that you can accomplish with Instagram. But can you make money on Instagram? You can market your brand or business. You can build and foster a community around your mission. You can engage your fans […]

August 11, 2017

Influencer marketing can be a great strategy even when you don’t have a huge marketing budget. Here are some ways to make it work for you. Influencer marketing is one of the most affordable channels to gain more customers. However, you still […]

June 21, 2017

With the rise of online advertising options, B2B marketers must take a strategic and targeted approach on deciding where to invest their online marketing budget. When comparing the various social media advertising platforms available, 92% of B2B marketers leverage LinkedIn […]