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Tag: social media


Department management, Marketing

Why Your Business Needs a Social Media Backup Plan

March 7, 2024

Via: Inc.

To businesses that rely on social media platforms for advertising, client communication or direct sales, Tuesday’s Meta platforms outage was more than a communal inconvenience. Experts say that whenever there’s an outage–be it social media or other software we’ve come […]


Department management, Marketing

50 Facebook Marketing Tips

February 14, 2024

Via: Small Business Trends

Facebook plays a major role in social media marketing and is key to business success. You need a strategic approach. We’ve developed these 50 Facebook marketing tips to give you the strategic framework you’ll need for all your advertising campaigns. […]


Department management, Marketing

What is a Landing Page and How Can I Use One for My Business?

February 12, 2024

Via: The Register

Engaging customers is tricky business. But a well-designed landing page can make your life easier. It can significantly increase conversions for your pay-per-click (PPC) and email marketing campaigns. But what exactly is a landing page and how can you use […]


Department management, Marketing

When is the Best Time to Post on TikTok in 2024?

January 25, 2024

Via: Small Biz Club

Mastering the art of timing on TikTok in 2024 is crucial for digital success. Our guide unravels the secrets to hitting the sweet spot for posting each day of the week. Whether it’s Monday’s buzz or Sunday’s chill, we provide […]


Department management, Marketing

How to Leverage Short-Form Content to Boost Your App Downloads — 5 Proven Strategies

January 23, 2024

Via: Entrepreneur

In an age where digital platforms reign supreme, mastering the art of short-form content has become crucial for app developers seeking significant growth. At Trendify, our extensive experience, coupled with insights from our in-depth courses, has revealed a multitude of […]


Department management, Marketing

Too Much Of A Good Thing: How Over-Communication Can Erode Brand Perception

January 18, 2024

Via: Entrepreneur

In our hyper-connected world, the incessant buzz of digital communication can be deafening. Brands striving to be heard in this cacophony often resort to amplifying their message, but they then risk crossing the threshold into over-communication. Understanding Over-Communication Over-communication occurs […]


Department management, Marketing

3 Ways to Personalize Your Marketing for Higher Engagement

January 18, 2024

Via: Entrepreneur

In the early 2000s, Starbucks made writing customers’ names on cups a standard. Every time you ordered a drink, the barista would make sure your first name was written right on your grande mocha latte. However, no one would have […]


Organization management, Startup

9 Small Businesses Anyone Can Start With Little to No Money Upfront

January 9, 2024

Via: Small Business Trends

Many aspiring entrepreneurs dream of opening their own business, but they fear that they’ll need to invest a lot of money to do so — and will end up losing that money should their business fail down the road. Thankfully, […]


Department management, Marketing

6 Ways to Use Social Media to Strengthen Your Brand in 2024

January 8, 2024

Via: Entrepreneur

Social media isn’t new but may be part of a branding strategy that has grown stale for you over time. As an entrepreneur, you are the face and voice of your business. And the first thing someone often wants to […]


Department management, Marketing

60 Creative Social Media Marketing Tips You Don’t Hear Every Day

January 5, 2024

Via: Small Business Trends

Social media’s potential impact for small businesses cannot be understated. But if you’ve been using social media for awhile, then you probably already know a lot of the standard tips. However, there are plenty of other things you can do […]


Department management, Marketing

8 Pitfalls Small Businesses Must Avoid When It Comes to Marketing Themselves

December 27, 2023

Via: Entrepreneur

Do you ever feel like, no matter how much effort you put in, your content marketing strategy always falls flat and fails to produce results? You’re not alone in that boat. You’re probably one of thousands of small business owners […]


Department management, Marketing

How to Create a Facebook Marketing Strategy: The 14 Best Strategies

December 26, 2023

Via: Small Business Trends

Facebook marketing strategies play a huge part in the digital landscape. Remember, your Facebook Business Page is an extension of your brand. It should reflect your business’s personality and values, helping you effectively connect with your target audience. Your business’s […]


Department management, Marketing

How Does Social Media Fit Into the Lead Generation “Funnel”?

December 7, 2023

Via: Small Business Trends

Social media must integrate with lead generation efforts. For B2B digital marketers, that’s a foregone conclusion. Social media’s fit with lead generation can be challenging to grasp at first. This is partly because communication processes in a traditional B2B lead […]


Department management, Marketing

How Modern Technology is Rewriting the Rules of Marketing

November 29, 2023

Via: Entrepreneur

Ads look a little different in today’s world than they did in 2013, and it’s all thanks to the innovative minds of marketers and professionals who saw the changing marketing landscape and found new ways to adapt and refine their […]


Department management, Marketing

Building a Small Business from Home: Marketing Techniques You Can Try Right Now

November 20, 2023

Via: Home Business Magazine

In the vibrant age of digital evolution, starting a small business from home has never been more feasible. With the right strategies and techniques, entrepreneurs can establish, grow, and promote their businesses right from their home offices. One vital element […]


Department management, Information Technology

Misinformation is Destroying Businesses — How Do We Finally Tackle Fake News?

October 13, 2023

Via: Entrepreneur

“Fake news” is not just a buzzword. Beyond conspicuously ridiculous conspiracy theories and sensationalist headlines, fake news threatens the very foundations of our information ecosystem. The damage is real indeed: reputations are tarnished, businesses suffer devastating losses, and the line […]


Department management, Information Technology

Social Media Fraud Is On the Rise — And Even the Most Savvy Are Getting Scammed. Here Are the Most Common.

October 9, 2023

Via: Entrepreneur

Social media use can provide a slew of opportunities — from furthering your career to cataloging memories to finding love and friendships. However, it can also offer opportunities for criminals, like scamming and defrauding. According to a new report by […]


Department management, Marketing

Eye-Opening Video Marketing Statistics Every Business Owner Should Know

October 9, 2023

Via: Small Business Trends

What do the latest video marketing statistics tell you about growing your small business? The answers will surprise you. 92% of marketers say that videos are an important part of their marketing strategies, and 88% of them accept that videos […]


Department management, Marketing

Cost-Effective Marketing For Young Entrepreneurs On A Budget

September 19, 2023

Via: Forbes

When “less is more” is applied to the marketing world, you get the concept of cost-effective marketing. Also known as frugal marketing, this approach is all about optimizing marketing strategies to achieve the greatest results while spending the least. As […]


Department management, Financial

It Can Be Hard Raising Capital For a Small Business — But These 3 Ways Really Work.

September 18, 2023

Via: Entrepreneur

Raising capital can be a challenge for anyone, but particularly for small businesses. Oftentimes, investors are looking to put their money into something with multinational growth potential rather than something more local. In many cases, you may need to raise […]